Cheez-It Offers College Football Couch Experience
Cheez-It Couch Committee offers one fan and up to five guests a college football tailgate experience with Chase Daniel.
By Academic Writing Club Newsroom
Cheez-It will select one fan and up to five guests for a college football tailgate experience featuring a 30-minute meet-and-greet with sports analyst Chase Daniel. Entries open Sept. 21 at 9 a.m. ET and close Oct. 5 at 11:59 p.m. ET. The winner’s group will rent the Cheez-It-shaped couch used in the brand’s new ad campaign. Daniel will join the group at a college football tailgate later this fall.
Entry Details
Fans can submit an entry through the Cheez-It Couch Committee website. The promotion is open to eligible U.S. residents aged 18 and older, and no purchase is necessary.
The winner and their guests will receive the couch rental, photo opportunities, autographs and Cheez-It crackers during the tailgate. The rental fee will be compensated at no cost to the winner.
Couch Committee Campaign
The campaign’s commercials center on fans and armchair analysts gathering on a Cheez-It-shaped couch to discuss college football while snacking. The campaign includes nationwide commercials and an in-person Couch Committee experience.
Chase Daniel, sports analyst, said:
“I've spent a lot of Saturdays playing and talking about football, so getting to do it from a giant Cheez-It couch with fans sounds like a pretty great way to spend game day. I'm excited to host the lucky winner and their friends at a tailgate this season and put their football knowledge to the test. We'll have plenty to talk about and plenty of Cheez-It crackers to snack on.”
A Tailgate Prize
The Cheez-It Couch Committee entry period gives college football fans a chance to bring their own group to the game-day experience. Details and eligibility restrictions are available on the Cheez-It Couch Committee website.
